Posts tagged Lorette Lyttle

Turning Your Knowledge Into Profits – featuring Clickbank.com

Aug26
2011 4 Comments alicia Written by alicia

Today we are going to talk about turning your knowledge into profits by using a site called Clickbank.  First let me start by saying if you have any digital product that you would like to sell online, the clickbank marketplace is an excellent place to list that product.  We have used clickbank since 2003, and my sister Lorette, and her team, have put at least 205 products in clickbank for ourselves and our clients since 2005! There are three big reasons why I love clickbank.

Reason #1: The money!  They collect the money, they pay you, they pay your affiliates, they process any refunds.

Reason #2: The affiliate network.  They have a massive affiliate network of over 100,000 active affiliates.  Affiliates are always looking for hot products to promote that are in clickbank.  You’ll make sales by other people promoting your products, without you even asking them to promote it.

Reason #3: Trust.  People trust clickbank.  It has secure and reliable payment processing (accepting credit cards and paypal), no hassle refunding, excellent customer service, great fraud prevention, accurate commission reporting and they have never been late on a payment in their history!

So what do you need to know?  If you have a digital product you will need to create the sales page, delivery page, and you’ll need to have some components in there that clickbank requires such as a 60 day guarentee.  Before we get into the finer details, lets look at the images below from top to bottom, to get a sense of what clickbank.com has to offer you!

clickbank.com

 

 

 

 

 

clickbank.com

 

 

 

 

 

 

clickbank.com

 

 

 

 

 

 

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Before you can get started as a ClickBank vendor, there are several things you’ll need to have available. By using the checklist below, you can easily check to be sure you have everything we require, as well as some additional resources we recommend to help you be more successful.

Required

__  Your digital product, in a format that is accessible by people using different operating systems and software. For example, not everyone has Microsoft Word on their computer.  We always put everything like this in a pdf format.

__  Your own domain name. ClickBank does not allow you to use subdomains on another site, such as http://yourproduct.blogspot.com.

__  A Pitch Page and Thank You Page for your product. For more information on requirements for these pages, see Get Started as a Vendor.  If you need easy software to help you check our Optimize Press.

__  Website hosting for your Pitch Page and Thank You Page. ClickBank does not provide hosting for these pages, and you cannot use free hosting services that merely assign you a subdomain.  So we recommend that you get a domain name at www.domaindiving.com and hosting at www.gatorhostingonline.com (use coupon code Goldenhosting to save $)

__  Customer support. You must be able to provide timely customer support when needed, such as offering support to customers on using your product, or responding to return requests. See Customer Support Ticket System for more information.

Recommended

__  An Affiliates page. This is a page on your site where you provide additional information, images, resources, and more to potential affiliates to help them promote your product. For more information on creating a great Affiliates page, see Attract More Affiliates.

__  A Marketplace Listing. While technically optional, we highly recommend that when creating your ClickBank product, you include a Marketplace title and description so your product can be listed in the Marketplace for affiliates to find and promote. This is the easiest way to start generating sales for your product. See Get Started as a Vendor for more information.

__  A Vendor HopAd. Technically, you create this after your product has been approved. However, we highly recommend that every vendor create at least one as soon as their product goes live. These can be a great way to increase your sales and get more exposure for your product. See Creating Vendor HopAds for more information.

So, register at Clickbank by clicking HERE and use them to help you … Turn Your Knowledge Into Profits!

Posted in Knowledge Into Profits, Your Internet Business - Tagged , , , , , , , ,

WordPress Wednesdays –> Pinging Your Blog

Aug24
2011 8 Comments Lorette Written by Lorette

Are you continuously adding fresh new content to your website, but its just not getting noticed like you want it to?

Or maybe your pages are getting indexed but it is taking a long time and some of your site pages are getting skipped over completely?

This is where “pinging” your website will help.

What exactly is “pinging”?

Pinging is like ringing on someones doorbell and letting them know that you have some fresh new content and you want them to come check it out.

When a website is “pinged”, it is ringing the doorbell of several search engines as well as directories to let them know you have new content. After you ring their doorbell, it is now up to them to see if they want to open the door and check it out, this is done by “crawling” your website.

When should you “ping” your site?

Your site should only be pinged when you have fresh new content. Pinging your site several times will not benefit you, and may even backfire because search engines may look at you as a spammer and block your IP.

With that in mind, as long as you are providing new content, your site can be pinged multiple times a day, but only on new content.

Does WordPress automatically ping my site with any new changes?

YES! But the problem with the auto “pinging” is that if you make multiple changes to one post for example and update it throughout the day, the search engines will frown upon it, because it will keep pining with each change.

Therefore, it is recommended to install a plugin to monitor your pinging.

Recommended Ping Plugin – CBNet Ping Optimizer

Prevent your blog from getting tagged as ping spammer by installing this plugin.

After you install cbnet Ping Optimizer:

  • When you create a new post, your blog will ping and notify all the ping services that it has been updated. This encourages search engines and different blog directories/services to index your updated blog properly.
  • When you edit an existing post, it won’t send any unnecessary ping to ping services and saves your blog from getting banned by such services.
  • When you post a future post by editing the time stamp, it will ping only when your post appears in future. It won’t unnecessarily ping many times when you schedule posts as WordPress does by default.
Posted in Wordpress Tips - Tagged , , , , ,

WordPress Wednesdays –> Understanding WordPress Permalinks

Aug17
2011 6 Comments Lorette Written by Lorette

What is the world is a Permalink?

Permalink is how a URL of a WordPress post and/or page appears to a visitor and search engines. By default your WordPress URL will have a bunch of numbers and will say something like “page ID = 32″ – which means nothing to a user or to a search engine.

These urls will stay this way until you change it, this should be one of the very first things you should do after installing your WordPress blog. This is because once you post your first page, search engines begin to index your blog based on the post URL and if you change it at a later date then you will lose your rankings and the old links will no longer work.

So let’s get started on how to edit your Permalink structure.

Editing Your Permalink Structure

1. Login to your WordPress dashboard and click on “Settings” then “Permalinks”.

2. On this screen you will see several options. You should choose “Custom Structure”.

In this box you have a few options based on how you structured your site…

/%postname%/

This structure will display the post name in the URL. This is a good standard if you are unsure what format to use. This is also good if your posts cannot be efficiently categorized well.

/%category%/%postname%/

This structure shows what category your post belongs to, then the title of the post. Here is an example. – www.domain.com/shoes/womens-running-shoes

Here are some other structures that may be good for your specific blog

Year & Category: /%year%/%category%/%postname%/

Time sensitive data: /%year%/%day%/%hour%/%postname%/

Optimize author names: /%author%/%year%/%postname%/
Edit Your Post-Specific Slug

After you create your post, WordPress will automatically generate a “slug” for your post. Depending on the title of your post it could be very long and contain extraneous words that should be removed.

Before you push “Publish” on your blog post, you should edit the link to only have keywords. Remove words like “the”, “and”, “a”, “you”. This allows your links to be focused, short and search engine friendly.

The two factors to keep in mind when editing your post-specific slug

1 – Does it  make sense to your user?

2 – Does the permalink match the content of the site?

So, take a look at the new blog you are creating and set up your Permalink structure to what best fits your site. Then optimize your “slug” to not only be user friendly, but also search engine friendly.

Spending a little bit of time on this, can turn into some great organic search engine results!

P.S. We are guilty of not doing a good job of this ourselves, but will be sure to do better at it :-)

Posted in Wordpress Tips - Tagged , , , ,

WordPress Wednesdays –> Cleaning Up and Eliminating Spam

Aug10
2011 7 Comments Lorette Written by Lorette

If you have a blog, then I’m sure that you’ve been attacked by spam at one point or another.

So, here are some tips to clean up the spam and then stop it in its tracks…

1 – Cleaning Up Comments

When you log into your WordPress Dashboard do you see a large number of pending comments like this screenshot – 342 pending comments yikes!

Unfortunately, most of the time majority of the comments are spam. Here is a quick tip to clean that up….

Click on Comments and on the top right of the screen you will see where it says “Screen Options”, click on that.

Where it says “Show on Screen”, change to something high, like 999 and all of the comments will be listed on the page.

Then simply do a Bulk Action and delete the list of comments.

If for some reason that doesn’t work for you, there is a great plugin that makes it easy, Bulk Comment Remove

2 – Preventing Spam Comments

Akismet - Visit Plugin Page

Every new install of WordPress comes pre-loaded with some plugins, and one of them is Akismet – which is a great plugin to protect your site from spam. What Akismet does is that it checks every comment that is posted on your blog, then it sends the comment to the spam box if it seems like spam or has been already marked as spam by any other blog owners. In order for Akismet to work, you will need an API key . This is free for personal use and affordable for non-personal use.

WP-Hashcash – Visit Plugin Page
This is an anti-spam plugin that works on getting rid of spam and sending the spam to the Akismet section. Next step is to verify if the visitor is a person or simply a robot or automated system.  This plugin claims to be 100% effective at blocking all spam and no real comments. Also blocks most pingback & trackback spam.

Bad Behavior – Visit Plugin Page
This is a great plugin that not only stops spammers from posting on your blog but it can also block them from even visiting your blog. This is one that can be used in addition to any of the other spam plugins.

There are many more spam plugins that are out there, this is just a pick of 3 of some of the most popular. What plugin are you using to prevent spam on your blogs?

Posted in Wordpress Tips - Tagged , ,

WordPress Wednesdays -> Cool Blog Themes

Aug03
2011 5 Comments Lorette Written by Lorette

One thing I LOVE about WordPress is ease of adding and changing themes. You can literally change the entire look and feel of your site with a few clicks! I remember the days of HTML static websites and the long process of getting a site designed and coded…good riddance!

There are tons of cool themes out there…here are some that I’ve personally used and recommend.

EvoLve - (the free theme on this blog)

EvoLve is a premium WordPress theme with advanced features including lots of options. It features a modern design with up to 14 color variants, fully customizable layout, post excerpts with thumbnails, post boxes, author gravatar support, up to 10 subscribe/social customizable buttons, custom logo, header widgets, recent posts slideshow, footer widgets, custom footer, customizable font styles, custom CSS, ads spaces. The EvoLve theme also comes with custom Menus support and other cool features. Tested with WP 3.1 and major browsers – Mozilla Firefox, Internet Explorer, Opera and Chrome.

WooThemes

Top quality, cutting edge designs. Very user friendly and easy to use.

See why our 96 themes have been downloaded over 1,799,723 times and why 38826 people prefer us as their theme provider.

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Elegant Themes

Get unlimited download of all themes for only $39. Each premium WordPress theme comes expertly coded in valid XHTML and CSS, and all are made compatible with the latest version of WordPress. I make sure that each template performs flawlessly in each of the most widely used browsers to ensure maximum functionality. Furthermore, all sidebars are made widget ready for your convenience.

What are some of your favorite places to get WordPress Themes?

Posted in Wordpress Tips - Tagged , , ,

Tuesday’s Tips & Tools -> Save Money, Use Coupons!

Aug02
2011 5 Comments alicia Written by alicia

In this week’s Tuesday’s Tips & Tools we are going to talk about Saving Money, Use Coupons!

As small Internet Based Businesses, we need to save money!  If there is a coupon code out there for the product you are about to buy – why not use it!

There are many different ways to search for coupons codes online.  Here are 2 of the ways that I search for coupon codes:

Option 1. Do a google search (store name + coupon) or (store name + coupon code) (store name + promotional code)  So, here’s an example.  Lets say I was looking for a coupon code for overnightprints.com.  I would go to google and type in : overnightprints.com + coupon code

The results you will get will be a list of coupons on the top coupon sites.

Option 2. Or you can go directly to a coupon site and search on that site for what you are looking for.  Here are the top 3 sites that I like to visit:

Here’s an example of what you can expect to see in one of the top coupon sites.  This screen shot is taken from Business Coupon Club -> What I did was I searched for coupon codes for Overnightprints.com and now it gives me a list of active coupons, the coupon codes, and the success rates for those coupons.  Take a look below:

coupon code, coupons, business coupons, www.businesscouponclub.com

To see this page live click HERE.

So, when purchasing something online, search for coupon codes first!

Saving you money,

Alicia

Posted in Tuesday's Tips & Tools, Your Internet Business - Tagged , , , ,

WordPress Wednesday –> Top 3 WordPress Statistics Plugins

Jul27
2011 5 Comments Lorette Written by Lorette

Wordpress Stats Tracking ToolsIt’s a great feeling to put up your blog, start writing posts or creating content, but to really grow your blog, you need to understand the statistics of your site. You need to know who is visiting, what they are looking for, where they came from and even where they are going.

The more information you have about your visitors, the more opportunity you have to grow your site. For example, lets say you just spent money on advertising, or you just posted on your Facebook page for people to visit your site, how do you know if anyone did? How do you know if your what you are doing is worth the efforts?

Recently, we were working with a friend and we were looking at his statistics for his site. He was paying a monthly fee for banner ad placement on a site. When reviewing his stats, he had only 29 visitors from the banner ad, but over 180 visitors from a free forum that his virtual assitant was posting in. We were able to track the conversion of the forum visitors versus the banner ad, and the conversion and ROI showed that the visitors from the free forum had a significantly higher ROI than the monthly payments for the banner ads.

But, if he didn’t have tracking in place to see these results, he would not know which service was worth his time. He was about to give up on the forum posting because he didn’t know if it was getting any results.

Now, there are tons of statistic plugins out there and I do not have a definitive answer as to what is THE best stats plugin, but that’s mostly because ‘best’ may vary based on what you are looking for. Therefore, I am going to highlight the three plugins that we use in our business. After testing several, these are the ones that work best for us.

Google Analytics

Google Analytics PluginGoogle Analytics has been around for a long time. We used Google Analytics for tracking and statistics for our HTML static websites.

Now, plugins have been created to easily incorporate the service into your blog. This service has pretty much all the statistics  your need. Stats by the hour, day, month and year and much, much more.

To use Google Analytics on your blog, you have to set up a Google Analytics account.

Here are plugins to add Google Analytics to your WordPress site.

Google Analytics WordPress PluginGoogle Analytics

This plugin adds the required javascript for google analytics. Install, then enter your Google Analytics code. Very simple to set up. This is the one we currently use.

 

Google Analytics WordPress PluginGoogle Analyticator

Google Analyticator adds the necessary JavaScript code to enable Google Analytics logging on any WordPress blog. This eliminates the need to edit your template code to begin logging. Also includes widgets for displaying data in the admin area.

WordPress.com Stats

Wordpress Statistics

WordPress.com Stats Plugin

This is a very simple plugin and gives you a great overall picture of what is happening on your site from a day to day basis. It is great for checking referrals, keywords, as well as the clicks for the day.

To install this plugin on your site you have get a WordPress.com account. After you sign up for an account, login to your account and obtain your API key which is located in your profile.

Once you upload and activate the plugin, they will ask for your API key and thats it! After a few minutes you will be able to see statistics on your site.

StatPress Reloaded

Wordpress stats pluginStatPress Reloaded Plugin

This plugin is by far the easiest of the the three. The reason is because you don’t need any external accounts set up anywhere else. You simply upload and activate the plugin and almost instantly you can see real time statistics with your site.

It tracks more information that WordPress.com Stats, but not as much information as  Google Analytics, so it falls in the middle.

This one is the best for a quick snapshot and also allows you to “spy” on visitors that are currently on your site. This one is quick, easy and accurate.

There are a few other statistic/tracking tools we use, but what statistic tools do YOU use and why do you like them?

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Posted in Wordpress Tips - Tagged , , , , , ,

Tuesday’s Tips and Tools -> Screen Capture Software

Jul26
2011 7 Comments alicia Written by alicia

In today’s edition of Tuesday’s Tips & Tools we are featuring a screen capture software.

http:www.jingproject.com

jing, jing project, screen capture, product creation

Every year for the past few years I’ve been saying that Jing Project is my favorite tool of the year!  It’s becuase I use this tool on almost a daily basis!

I use it for:

1. Communicating with my customers
2. Communicating with my staff
3. Creating products
4. Creating video training

Jing has a free version (which includes their ads), but for just $14.95 a year you can upgrade to their pro version to remove those ads (which is what i did).

Click the link below to watch their overview:

Overview Video

Grab Jing and I’m sure you will be as happy with it as I am!

To your success,

Alicia

Posted in Tuesday's Tips & Tools, Your Internet Business - Tagged , , , , , , ,

Turning Your Knowledge Into Profits! -> Featuring Kunaki.com

Jul22
2011 6 Comments alicia Written by alicia

Welcome to another edition of Turning Your Knowledge Into Profits!

This week we are going to feature Kunaki.com.  Do you have a product inside you and you wish you could put those videos onto a DVD, or that ebook (or report) on a CD, or that audio onto a CD, without having to order a minimum quantity of 1000 units, or even 100!  What if you just want 5 for the next networking event you are speaking at?

Well, now you can with Kunaki.com .  We have been using Kunaki for years and it’s an awesome resource for making quick Cd’s and Dvd’s.  If you are a speaker, author, infoprenuer, networker, etc.  now’s the time to make your product!

Here a screen shot of 3 of the dvd’s in the Kunaki gallery:

Kunaki.com

So what do ya get?

Retail quality. Full-color, glossy, fully assembled, cellophane-wrapped, high-quality, retail-ready products with free UPC bar codes.

No minimums, commitments, or contracts. And, no setup, mastering, or hidden charges.

No risk. We send you a free review copy of your product.

Fast and simple. Design, configure, and manufacture in one day. Use our software to design your disc, case, inserts; and select your contents.

Order what you need when you need it. We can drop-ship to any address. Just-in-time production means risk-free, zero warehousing costs.

Automatic fulfillment. Use our XML, HTTP, web service, PayPal, CSV, and manual interfaces to manufacture and ship one or more units to your customers.

Publish at no cost to you. Our automated factory also accepts credit-card orders on your behalf to instantly manufacture and ship your products to your customers. We report sales with customer names/addresses to you and send you a check each month for an amount equal to the quantity sold multiplied by the price you set. (This one is big for those new to infoprenuers)

CD with jewel case includes:

  • manufacturing/assembly
  • full color CD printing
  • jewel case
  • full color 2-panel insert
  • full color tray card
  • cellophane wrapping
  • UPC bar code
  • 24-Hour rush manufacturing
  • all inclusive price

$1.00*

 

DVD with DVD case includes:

  • manufacturing / assembly
  • full color DVD printing
  • DVD case
  • full color 1-panel insert
  • full color DVD case cover
  • cellophane wrapping
  • UPC bar code
  • 24-hour rush manufacturing
  • all inclusive price

$1.00*

Click here to visit Kunaki.com

 

Posted in Knowledge Into Profits, Your Internet Business - Tagged , , , , , , , ,

WordPress Wednesdays – Quick Security Tips For Your Blog

Jul20
2011 4 Comments Lorette Written by Lorette

We’ve talked about backing up your website in a prior post. But here are some quick security measures you can take to protect your website from problems.

Here are some suggestions:

Always use an admin name other than “admin”

  • When you initially install WordPress you can choose the username for the main admin account. Do not use the default “admin”; choose something original instead. Brute force scripts (hacking scripts) trying to guess your password will assume the username “admin” is in place… Let them make that false assumption and keep them out of your site!

Use a Secure Password.

  • I bet you’ve heard this one before.  You shouldn’t use the same password for all your websites and logins. You also shouldn’t have a simple password like your kid’s or pet’s name. Make your passwords long, over 8 characters, and use a combination of uppercase, lowercase, numbers and symbols for best protection.

Change Admin Passwords Occasionally.

  • Change all admin-level passwords. I say occasionally because the schedule really depends on your business practices. For instance, if you outsource your WordPress maintenance or administration to different people all using your main admin account, you would be wise to change your password more frequently that if you are the only admin.

Delete Unused Accounts.

  • If you have any user accounts on your WordPress installation that you are not using anymore, be sure to remove them.

Register Domains Elsewhere.

  • If you need to move your websites because of problems with your host, you’ll be glad to have your domain name registered elsewhere. This will allow you to quickly move domains by simply pointing the nameservers at your domain registrar to your new hosting service. (For example we get our domains at www.domaindiving.com and our hosting at www.hostgator.com)

WordPress Security Plugins

Secure WordPress beefs up the security of your WordPress installation by removing error information on login pages, adds index.html to plugin directories, hides the WordPress version and much more.

Login LockDown records the IP address and timestamp of every failed login attempt. If more than a certain number of attempts are detected within a short period of time from the same IP range, then the login function is disabled for all requests from that range. This helps to prevent brute force password discovery. Currently the plugin defaults to a 1 hour lock out of an IP block after 3 failed login attempts within 5 minutes. This can be modified via the Options panel. Admisitrators can release locked out IP ranges manually from the panel.

Stay Safe!

Lorette

 

 

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Posted in Wordpress Tips - Tagged , , , ,
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