Home Tags Posts tagged with "Lorette Lyttle"

Lorette Lyttle

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pocketHave you ever found a great article or website online and just don’t have the time to read it, but don’t want to lose the website address?

Or maybe you want to save the website address but read it later offline?

Introducing Pocket – a great tool that allows you to save it for later in you “pocket”!

You may be wondering why this is a WordPress tip?

Well, other articles and content that you find online are great tools to use to help bring you inspiration to write content for your blog, so instead of reading something then losing it, save it for later when you are ready to write!

http://www.getpocket.com

Click here for instructions on how to add Pocket to your browser

 Watch the short video below:

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Lorette LyttleLorette Lyttle is the “little” sister of “The Lyttle Sisters”. Lorette can’t stop thinking like a marketer everywhere she goes and loves to write about what she observes  from other businesses , personal experiences and other successful entrepreneurs and how certain strategies can be (or shouldn’t be) integrated in your business. She is also the “geeky” one of the sister clan and pulls out some techy stuff once in awhile and likes to write and share with others who will listen (since Alicia usually just nods her head at the tech talk) !

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calendar

One of the great benefits of WordPress is the ability to schedule posts.

The WP Editorial Calendar Plugin is the best plugin you can use to help stay organized.

Features

  1. See all of your posts and when they’ll be posted.
  2. Drag and drop to change your post dates.
  3. Manage your drafts with our new drafts drawer.
  4. Quickedit post titles, contents, and times.
  5. Publish posts or manage drafts.
  6. Easily see the status of your posts.
  7. Manage posts from multiple authors.

Watch the video below to learn more

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Lorette LyttleLorette Lyttle is the “little” sister of “The Lyttle Sisters”. Lorette can’t stop thinking like a marketer everywhere she goes and loves to write about what she observes  from other businesses , personal experiences and other successful entrepreneurs and how certain strategies can be (or shouldn’t be) integrated in your business. She is also the “geeky” one of the sister clan and pulls out some techy stuff once in awhile and likes to write and share with others who will listen (since Alicia usually just nods her head at the tech talk) !

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Get To The Centers Of Influence – A Taxi Ride In Jamaica

centers of influenceWhat do CDs have to do with reaching the centers of influence?

I was in taxi in Jamaica and listening to the music that was playing. It was all the top reggae hits, then there were commercials. I listened to the first commercial and it was advertising a party that upcoming weekend – “Kissans Birthday Bash” – one of the top local DJ were going to be there, open bar and food to purchase – the biggest party of the year!

Sounded like fun…

So, then I was still in  the taxi, people getting in and out (in Jamaica, they pack the taxi until its full with people almost on each others laps). Anyway, after a few more songs, I heard the same commercial again, but with a little variation, advertising “Kissans Birthday Bash”.

Finally, right before I exited the taxi, I heard it yet again – “Kissans Birthday Bash”, biggest party of the year. So I asked my friend, why was every commercial about this party and how can the guy afford to pay the radio station to advertise that much?

He laughed at my questions and explained the promotion strategy…

Where we were in Jamaica most people don’t have cars and the taxi’s run all day up and down the roads packed with people. The people in the taxi’s normally have the same daily route to work. So, the guy who was promoting the party wanted to use the taxi’s to spread the message about the party – they knew the huge reach of people that go in and out of the taxi’s on a daily basis.

So, he approached the taxi drivers and gave them this free CD with all the top hits, so now the people in their taxi would enjoy their ride (they normally dont play music in the taxi). At the same time, when the CD was made they made their own “commercials” which were for promoting the party as well as some of their sponsors (for example a flyer place donated some flyers so they had an ad on the cd as well).

So this CD was a win-win for all parties involved…

  • The taxi driver now had a “cool” cd for his customers to enjoy their ride
  • The customers had something to listen to while on their journey
  • The party sponsors got some exposure to a huge reach of people
  • The party itself reached a huge target audience and was repeated daily for several days to the same people over and over, so the party that was taking place over the weekend was engrained in their mind

The only cost was the creation and duplication of the CDs.

This was a brilliant strategy…

How can you reach a center of influence that can spread your message far and wide?

Share your thoughts below on how you can incorporate this strategy into your business…

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Lorette LyttleLorette Lyttle is the “little” sister of “The Lyttle Sisters”. Lorette can’t stop thinking like a marketer everywhere she goes and loves to write about what she observes  from other businesses , personal experiences and other successful entrepreneurs and how certain strategies can be (or shouldn’t be) integrated in your business. She is also the “geeky” one of the sister clan and pulls out some techy stuff once in awhile and likes to write and share with others who will listen (since Alicia usually just nods her head at the tech talk) !

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Social Proof – If Everyone Else Loves It Then I Should Too…

Social Proof - 5 guys burgersHave you heard of Five Guys Burgers?

I’ve heard people talk about it, and how great the burgers are and I’ve driven by it so many times, so I finally decided to stop one day and have a burger.

First, the location is very simple and they only sell burgers, fries and hot dogs (more about that later), but it was a very welcoming environment.

The reason for this specific post is the power of social proof.

As soon as I walked in the door the entire restaurant was plastered with signs and awards on how great their burgers were! Check out the picture with some of the signs that were on their walls.

Now, when you sit down and start eating your burger, you have these signs all around you.  Do you think that will influence the way you feel about your burger? Of course!

I mean, GQ magazine voted it the best burger for $5, in NYC it was rated the #1 burger for lunch and the list goes on….

So, it will be highly unlikely you are going to sit there and say your burger is gross…everyone else loves it, so you should love it too !

Now how can you translate this into your business?

I am sure you’ve seen sales letters and sales pages with testimonials on them..and that is because they work! People like to know what other people are thinking and how they feel about that specific product and service. In fact, review sites are popping up more and more these days like Yelp.com and TripAdvisor.com.

Studies have shown that buying decisions are heavily weighted on other peoples opinions.

So if you have testimonials from  happy clients, share them!

Post them on your blog, your website, your facebook page. Depending on your business, make sure you are on review sites like Yelp.com or TripAdvisor.com.  As long as you are providing high quality products and services, positive reviews and the power of social proof will help grow your bottom line!

Oh…and don’t forget to take a trip to Five Guys Burgers….and remember, its for market research :-)

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Lorette LyttleLorette Lyttle is the “little” sister of “The Lyttle Sisters”. Lorette can’t stop thinking like a marketer everywhere she goes and loves to write about what she observes  from other businesses , personal experiences and other successful entrepreneurs and how certain strategies can be (or shouldn’t be) integrated in your business. She is also the “geeky” one of the sister clan and pulls out some techy stuff once in awhile and likes to write and share with others who will listen (since Alicia usually just nods her head at the tech talk) ! Learn from Lorette with various posts on Marketing Mondays as well as Tuesdays Tips and Tools.

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The Value of a Lead – Baby Formula and More Baby Formula…

Value of a lead I am a new mom and while I was pregnant I got a bunch of free samples, not sure how or what list I got on, but it was fun getting so much stuff!

The one thing that really stood out is how many samples and coupons of baby formula I received.

Now when I say that I received a lot of baby formula, I’m not exaggerating.  I would receive boxes of them!   Every time I went to anything like a  birthing class, baby care class they were always given out as samples.   When I would go to my doctors office based on  what month you are, they give you goodie bags, and in that goodie bag is formula.

In addition, I would also get boxes of formula in the mail.   When I left the hospital I got samples of more formula.  Formula was just coming out of the woodworks non-stop.  You get little travel formula, you get specialty formula, you get powdered formula, liquid formula, and all the types of different formula for all types of different needs.

In addition to just the formula you also get carrying cases and more neat little backpacks, storage bags, all kinds of fun stuff based around the different formula.

There were two companies that were fighting for my attention; one was called Enfamil and one was called Similac.   Both of them were sending me free samples on a regular basis.

Did you know the amount of money parents spends on formula during the lifespan of when the baby needs formula is $2000-$3000… that’s a lot of money.

After I learned how valuable I was (as a pregnant mother deciding on what formula to use) I fully understood the reason why they kept on giving me free samples.  These different formula companies were willing to send me formula that I’m sure cost them some money.  First of all they’re heavy to mail, that costs some significant amount of money for postage.  And they’re full supply, not your typical  sample packet but a supply that would last an extended amount of time… full sized containers.

It is obvious that they understand the value of a lead.  If they have to spend $50 or something to get me to buy their formula then it’s worth it because they know that $50 or whatever they’re spending on me, can potentially lead up to $3000 over the year.

So now of course if I choose to purchase formula, who do you think I’m going to purchase?

I’m going to purchase one of the companies that gave me free samples because I know how to use them, I’m familiar with them.  These are the only names I actually know.  I don’t even know names of any other formula that are out there.

They did a very good job courting me and getting me familiar with the different types of formula that are out there and I understand why they did it.  It’s because I’m valuable, I would account for about $2000 -3000 of revenue for their business.  So it’s totally worth it for them to spend that money up front on the lead.

The reason I’m sharing this with you is because I want you to look at your business and understanding the value of your leads.  What do you have into your funnel?  How much can you spend on the front end knowing that your lead is worth X amount of dollars on the back end?

Understand the value of your lead especially the lifetime value of your lead. Is it worth it for you to spend some money upfront?

This also ties into what we do with local businesses getting them on daily deal sites.  Now many businesses don’t understand the concept of getting on a daily deals site like Living Social or Groupon, it’s all about the lead and the exposure for your business.

I was talking to a dentist that we were able to get on a deals site and he said he could care less what he gets in his pocket from the deal, it doesn’t matter for him because he knows the lifetime value of that particular customer.  The same with a vet that we got on Living Social.  He said the same thing, he doesn’t care what it costs upfront because he knows that once that animal gets there he now has the animal for life.  The lifetime value of having that animal come into his veterinarian office is way more valuable than just a one time shot for buying a voucher.  So they have a solid understanding of what it means for customer acquisition as well as understanding the lifetime value of that particular customer.

So that’s just a lesson today on lifetime value of your customer and understanding the importance of lead acquisition and understanding how much your lead is worth to you in the long run. Understand your funnel and grow your business!

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Lorette LyttleLorette Lyttle is the “little” sister of “The Lyttle Sisters”. Lorette can’t stop thinking like a marketer everywhere she goes and loves to write about what she observes  from other businesses , personal experiences and other successful entrepreneurs and how certain strategies can be (or shouldn’t be) integrated in your business. She is also the “geeky” one of the sister clan and pulls out some techy stuff once in awhile and likes to write and share with others who will listen (since Alicia usually just nods her head at the tech talk) ! Learn from Lorette with various posts on Marketing Mondays as well as Tuesdays Tips and Tools.

 

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Hey everyone – here’s a special interview I did with David Sprague… we were talking deal sites stuff and it was amazing!  I loved it… and now I want to make sure I can share it with you!

Let me know what you think!

Alicia

I’m addicted to Facebook Marketing.  It’s fun, ever evolving and easy to teach newbies how to use it to promote their business.  I hosted a webinar for our students … and here it is for you :

During this presentation you will learn:

1. How to set up a Facebook Event – and fun tricks to take events to the next level

2. How to set up a facebook offer

3. The basics of facebook advertising

… and much more…

check it out and let me know what you think …

Oh, here’s the Javacript code you’ll need:

javascript:elms=document.getElementsByName(“checkableitems[]“);for (i=0;i<elms.length;i++){if (elms[i].type=”checkbox” )elms[i].click()};

Retype javascript: at the beginning coz it disappears when you paste on the URL bar in chrome.

When you use it and if it works for you please post “works” in the comments box, so we can keep up with the latest codes.  If you are having trouble with it post a comment as well.

 

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This tutorial is going to walk you through how to add a custom menu to the top of your blog/website. Now, keep in mind, this may vary depending on what theme you are using, but this is the generic way to do it and works with almost any theme.

Here are the steps.

1 – Login to your wordpress dashboard and click on “Appearance” then “Menus”

2. You will see a screen like this. First, create a name for your menu and click “Save Menu”

Custom WordPress Menus3. The next step is to choose the pages that you want to appear in your menu. In the bottom left, there will be a list of all the pages that are on your site. Just check the box next to the pages that you want to show up.

Wordpress Custom Menus

4. When you choose the pages, they will show up in your menu area. Each one represents a page that will show up in your menu/navigation.

Wordpress Custom Menus

5. If you would like to create drop down lists, simple click and drag the pages as seen below, then click “save menu”.Wordpress Custom Menu

6. In order for the menu to show up, on the left hand side of the Menu screen, it will ask you what menu do you want to show, choose the name of the menu you just created from the drop down box and click “Save”.

This is what your final menu/navigation would look like.

Wordpress Custom Menu

Have Fun!

Lorette

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Hey!

On Thursday, Dec 8th our friend, Ty Cohen shared with us the secret of how he is making  more than $20,000 a month online with the Amazon Kindle.

First of all, he called us and told us what he was doing and, and I have to admit, I was skeptical at first… So, I attended one of his live webinars where he was sharing his strategies so that I could test it out myself. And that is exactly what I did…

I sat through the 90 minute webinar, did exactly what he taught, and made 3 sales within 3 days!

Now, thats nothing to brag about, but I literally didn’t spend much time on it and didn’t even follow all of his suggestions…I just wanted to get the stuff up there (don’t follow my example haha).

But, even with my lack-luster attemptI made sales.  So, I attempted to try it again (this time paying more attention), but the books I put up got taken down by Amazon!! Erghh!!! As you can image, I contacted Ty and said “Whats going on…” He then said you need to get my course, there are certain guidelines, tips, tricks and more that will help you fully understand how the program works…

So, I got the course and went through it, followed the instructions, put up another book and made 2 sales in 2 days…whoohoo!

Now, I plan on taking it to the next level and following Ty’s instructions to start making $20,000 a month with the Amazon Kindle as well!

If you want to learn how to do this also, watch the replay of the webinar where Ty will share with you (the same info he shared with me) on how to really cash in on Amazon Kindle
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Enjoy,

 

 

 

 

 

 

Lorette Lyttle

“The Lyttle Sisters”

 

 

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We recently did a Live webinar walking people through, in 5 easy steps, how to set up your first WordPress Website…for only $3!

If you missed it, check out the replay link below!

Build A Site For 3 Bucks

Description: In 60 minutes you will learn everything you need to set up your first WordPress website. Our training is easy to follow, we cover the entire process so that after the webinar we guarantee that you can set up a wordpress site by yourself!

(Ideal for newbies or anyone wanting to understand WordPress)

Webinar Replay: http://www.buildasitefor3bucks.com/webinar

Read what people are saying about this webinar….

  • “I love you guys. You are honest and sincere. I’d do business with you at the drop of a hat. You are valuable help in this marketing world. Give me more. I’m hooked.” – Vernial Batts
  • “You ladies are simply AWESOME! This webinar was very helpful.  It took me 2 weeks to hash through all the steps to create my website. You guys did it within 1 hour. I’m impressed. Thanks for being real!!” – Eartha Dingle
  • “Thanks girls you are great- woo hoo from australia!This 1 hour webinar clarified what I struggled in a weekend seminar. Do you have more courses?” – Nick Elflett
  • “Great webinar…easy to listen to and learn at the same time! Thanks Alicia and Lorette” – Arley Owens
  • “This was a great webinar I have been trying to figure it out for at least a year now. Thanks” – Aerica Karriem

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Yes, today Lorette and I are off to Singapore to speak at SMART.  We were invited to speak by Success Resources.  We are very excited to travel to Asia!  After this event in Singapore – we will head to Malaysia for an event the following weekend.

If you are in Singapore or Malaysia, please make sure you join us at the events!  You can check out our speaking schedule and get the links to the events on the speaking page of this blog:   http://www.alicialyttle.com/speaking

Although I’ve been to Asia more times than I can count, and I’ve taught at workshops there, this will be my first opportunity to speak on the main stage! Lorette and I are really looking forward to delivering our presentation in Asia!

Thank you Success Resources for inviting us.

We will post updates soon.

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Have you found a great blog theme that you LOVE but you want to get a custom header created? Maybe the header is a plain color and you want to add your picture or some graphics to it?

The blog theme on this site (www.alicialyttle.com), for example is a free theme with a custom header.

Follow the quick, easy (and low cost – only $5) tips below to get a custom blog header created for your site.

1. Find a theme you like (do some searching in Google) – Type this into Google:

free (put what your are looking for) wordpress theme.

Example: free golf wordpress theme

Download and save the theme to your computer.

2. Go to www.fiverr.com

3. Type in “Blog Header” into the search box or “WordPress Header”

4. You will get a bunch of search results, click on “Rating” to sort your results by the best rated designers

5. Look through the results and pick the best one for the job! Here are two sellers that have great feedback…

6. Now depending on your theme, some themes have an area under “Appearance” in the left navigation of your WordPress site that says “Header Images” and you can upload your new header there. Some themes have specific areas within their theme settings where you can upload your header. Some other themes on the other hand may be a bit confusing, if you are unsure, just hire someone to do it for you (on www.fiverr.com of course)

Just type in “Install blog header” into the search box and find someone that can do this. Here is one that I found with great feedback.

The best part about using Fiverr for your header design, is that the cost is so low you can get a few made by different people and pick the one you like best!

Have fun!

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YES!! You finally have your blog up and running, great theme, great ideas, you’ve written a bunch of blog posts….but then you get writers block and can’t think of anything to write about.

Does this ever happen to you?

Well,  you are not alone. But, unfortunately, as they say “Conent is King”, so where do you get it from?

Here are my Top 4 Tips For Generating Content For Your Blog

1. Guest Bloggers

First of all, I am a guest blogger on THIS blog, so this example is one of my favorites. There are many people out there with great content that need a place to share it and get extra exposure. To find guest bloggers, simply send out an email to your list or post on Facebook that you are looking for a guest blogger on a specific topic and for them to send you some of their writing samples.

This is a win-win for both parties because it gives you extra content for your blog and it gives your guest blogger extra exposure. If the guest blogger has a website, you can allow them to refer back to their website at the end of each post.

2. Wiki-How Articles

To get some “How to Articles” to add to your blog, go to www.wikihow.com

In the search box on the top, enter in your key word. For this example, I used “flat tire” (which can be used if you have a blog about automotive repair, cars or something related)

When you click search, you will see a list of result of different articles. Pick the article that you like the best.

Once you choose the article, scroll all the way to the bottom and you will see a link that says “Embed into your blog”.

After you click the link, it will take you to a page with a bunch of HTML code, just paste that into your blog post in the HTML tab section.

When you post the article you can make any changes to it that you want, but you must keep the last line of the post giving credit to the wikihow website.

3. WP Robot

This is a plugin that can autopost to your blog. It depends on what your blog is about and what the focus is, but this plugin can autopost content based on keywords that you set.

You can set the autposting at whatever interval you want, by hour, by day etc. It can post content from Amazon, Yahoo answers, YouTube, Article Base, Flickr, Yahoo News, Twitter, PR Web, Yelp, Linkshare and more!

This is a great tool to automate your blog posting as well as brining extra traffic to your blog. We’ve personally used it to autopost Amazon, YouTube and Yahoo Answers.

To learn more about this plugin visit – www.wprobotplugin.com

4. Top News Sites

If you are looking for inspiration on blog topics, see whats happening in the news and write stories around those topics. For example, if you are in the Heath Niche and there is a new diet trend that is in the news, write a blog article about it.

Some places to check out for news stories:

I hope these tips help you keep your blog full of new, fresh content. Happy writing!

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We are back again with another issue of ‘Turning Your Knowledge Into Profits’ ...

Here’s How To Cash In On Your Voice In Your Spare Time – And Have Fun Doing It!

Do you know you have a great voice and wish you could monetize it? Are you already in radio or news broadcasting and you would like to use your credibility to make more money with that amazing voice you have?

This post is dedicated to a news reporter who connected with me recently.  He wanted to know abut other ways that he could monetize his voice and broadcasting experience.  He contacted me shortly after I had just helped a student of mine find a voice-over person to do some of his radio commercials.  And I helped another student to find a voice over talent to record a promotional video for his website. Anyway, I wanted to give this newcaster some great resources, and I know there are a lot of you out there that could benefit from this as well.

My first experience in making money with my voice was when I was in high school.  I did a radio commercial for a flea market called the 45th street flea market in West Palm Beach, Florida.  My lyttle sister Lorette has never let me live that one down and still refers to me as the voice of the flea market!

Now, I have no problem speaking, doing interviews, commercials, but there are many people out there who are not confident speakers, or who just feel that they don’t have a voice, tone or just the desire to use their voice for promotions, products, etc.  So, they look to hire voice talent to do the job for them!

So keep reading if:

You are interested in using your voice to make money


You are interested in hiring voice talent to do promotions, or record products for you

There is a market for everything and for those gifted with rich, resonating voices, careers in radio broadcast,  and news reporting can monetize their voice!  Talented voice over artists have many possible venues for finding work, from short term gigs like those done on Fiverr, to longer projects like work offered on Elance, Guru and Odesk.  Here’s a little breakdown of the type of work your dreamy, dulcet tones could land.

www.fiverr.com – These micro-job sites allow sellers to offer small jobs for $5.  Can you do a great impersonation of Borak, sing happy birthday like Sinatra, or do a perfect Charlie Brown voice?  What about voice-over work for a commercial, promotion, etc.  Offer a short project and earn a little extra cash.  Of course when you grab a client here they can become a long term client for other jobs.   Here a great example:


www.voices.com/find/jobs – Sign up for free, create your online profile, and submit your audition online.  All the work is done online, and you can request payment via paypal or by check.  A streamlined process makes it easy to get work, find new jobs, and stay in touch with your favorite companies.


www.elance.com – a site where employers look for people to fill their micro-job needs, like a reverse from Fiverr, the employers draft the job and list the budget for the job, and potential candidates bid on the opening.
www.Odesk.com – Odesk is a popular site, similar to elance.com and guru.com, but where most providers perform their services at an hourly rate.   This is another great site to have yourself available as voice talent!

Check with local advertising agencies and radio stations– often times these businesses are in need of fresh voices to use in their advertising, the more vocal variety these agencies have to promote, the greater their client list is.  More variety always attracts more business.

Smart Supply and MessageBroadcast – hire vocal actors to do voice-over work, they are voice marketing companies, so their focus is on voice-over, often for Fortune 500 companies.

Contact publishing houses – many books are available in audio format and they need people with the right timbre to record their books.  If you are bi-lingual, there is a huge demand for audio books in Spanish.

Recording studios – they often are contacted by marketing companies for demos of voice over artists, this is a quick way marketers can vet the good from the bad and keep their search for the right voice quick and affordable.

There are many opportunities to use your voice to make a living.  The more versatile you are, the more work you’ll be able to get, so see if you are able to do a realistic accent or if you can develop a certain tone.  Always know that the voice may get you there, but practice on delivery.  Many advertising spots have a certain number of seconds for a message to be delivered – make sure you can hit the timing mark clearly and effortlessly.

Now I’ll end this post with a Youtube video from a fiverr voice over superstar!  Watch Mese’s video:

Now go out and make some money with that voice! And as always – talk to me.. if you have any questions or comments please post them below!

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You work hard and write a awesome WordPress post. You send it out to your Facebook fans, maybe send out a Twitter alert, send out an email, people like it and comment on it…but then after awhile it fades away.

How do you keep the traffic comming back to your old posts ?

Here are two plugins that can help.

1. Yet Another Related Post Plugin

This plugin presents the reader of your new blog post with other older posts that are related to your new post. It uses a fancy algorithm that takes into consideration, post title, description, tags, content and categories and calculates a “match score” for your posts.

Therefore, after someone is finished reading your post, then are now presented with related posts. Since they were reading the new post, they are more than likely interested in something related.

2. Tweet Old Posts

If you have a Twitter account, this is a great plugin for you. Tweet Old Posts is a plugin designed to randomly pick your older posts based on the interval specified by you.

You enter in your Twitter account details, then set how often you want your old posts tweeted. You can exclude certain categories as well as add additional text to each tweet. This plugin automates the entire process and does a GREAT job of keeping your old posts “alive”!

Sceenshot below of some of the settings that can be edited to your specific needs.

Thanks Devon at renegadesuccess.com for suggesting this plugin!

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productivity, time management

For Christmas many many years ago, my friend Alex Mandossian sent us a timer as a gift.  In the card he sent along with it he said one of the most useful tools he has is a timer.  He went on to explain how chunking your time and setting a timer becomes a great productivity tool.

I’ve used a timer ever since, and in today’s Tuesday’s Tips & Tools we are featuring a free timer that runs on your computer.  You can find it at e.ggtimer.com This tool is a very simple timer that allows you to chunk your time just by typing the amount of minutes or hours you would like in the box on their page:

productivity, time management

So, how have I used this tool?

I like to organize my time so that I don’t spend all day on one task.  For example, if I am checking email, I will set the timer to 15 minutes, and I will just spend 15 focused minutes on email.  Then I’ll reset the timer for 45 minutes to work on my next blog post.

In addition to using this countdown timer, I will write a list of the tasks I would like to accomplish.  Then i will write down a time that I would like to allocate to that task, next to each task.  I will then plug each one into the e.ggtimer.com to keep myself accountable and on time, and I will then cross off that task and time time I spent on it, and move to the next one.

I am guilty of being a serial multitasker!  I multitask like crazy…. and we’ve all heard that multi-tasking can be very inefficient.  Using a timer helps me to avoid multitasking and allows me to focus on one task at a time for a specific amount of time.

Enjoy this free countdown timer and let me know how you are using it in your life!

 

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WordPress is a great tool for publishing content for the world to see. But what if you want to publish a post and/or page and keep it private, maybe only for friends or family to see?
Or maybe just a specific user group, like coaching clients, or team members? Well, I am gong to show you how to protect your posts and/or page with the use of a passwords or by setting user roles.

 

First of all, when you write your post and/or page, most people immediately push the blue “Publish” button and then they are done. But there is also an option called “Visibility”. This is by default, set to “Public”. The “Visibility” option is available for both posts and pages.

Click on “Edit” to see your options.
The easiest way to make your posts and/or pages private is to choose the “Password Protected” option.
When you choose that option, you simply enter in a password and share that password with whoever you want to have access to that page.
 The screen shot below is what it would look like for a post and similar for a page.

The other option which is called “Private” makes the post/page only available to other admins or editors of the site.

This is a great function if you are working with others on the post and it needs to be reviewed by other admins or Editors before it is published.

You can add an “Editor” to your site by going to “Users” on your left navigation and choose “Add New”, then add a new user with “Editor” status.

These are quick and easy ways to protect your content. There are more advanced ways to protect your content by using membership site plugins, which we will conver in another post.

 

 

But, if you are interested to learn more about membership site plugins for wordpress, we use and recommend WPWishlist.

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clickbank.com

Today we are going to talk about turning your knowledge into profits by using a site called Clickbank.  First let me start by saying if you have any digital product that you would like to sell online, the clickbank marketplace is an excellent place to list that product.  We have used clickbank since 2003, and my sister Lorette, and her team, have put at least 205 products in clickbank for ourselves and our clients since 2005! There are three big reasons why I love clickbank.

Reason #1: The money!  They collect the money, they pay you, they pay your affiliates, they process any refunds.

Reason #2: The affiliate network.  They have a massive affiliate network of over 100,000 active affiliates.  Affiliates are always looking for hot products to promote that are in clickbank.  You’ll make sales by other people promoting your products, without you even asking them to promote it.

Reason #3: Trust.  People trust clickbank.  It has secure and reliable payment processing (accepting credit cards and paypal), no hassle refunding, excellent customer service, great fraud prevention, accurate commission reporting and they have never been late on a payment in their history!

So what do you need to know?  If you have a digital product you will need to create the sales page, delivery page, and you’ll need to have some components in there that clickbank requires such as a 60 day guarentee.  Before we get into the finer details, lets look at the images below from top to bottom, to get a sense of what clickbank.com has to offer you!

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Before you can get started as a ClickBank vendor, there are several things you’ll need to have available. By using the checklist below, you can easily check to be sure you have everything we require, as well as some additional resources we recommend to help you be more successful.

Required

__  Your digital product, in a format that is accessible by people using different operating systems and software. For example, not everyone has Microsoft Word on their computer.  We always put everything like this in a pdf format.

__  Your own domain name. ClickBank does not allow you to use subdomains on another site, such as http://yourproduct.blogspot.com.

__  A Pitch Page and Thank You Page for your product. For more information on requirements for these pages, see Get Started as a Vendor.  If you need easy software to help you check our Optimize Press.

__  Website hosting for your Pitch Page and Thank You Page. ClickBank does not provide hosting for these pages, and you cannot use free hosting services that merely assign you a subdomain.  So we recommend that you get a domain name at www.domaindiving.com and hosting at www.gatorhostingonline.com (use coupon code Goldenhosting to save $)

__  Customer support. You must be able to provide timely customer support when needed, such as offering support to customers on using your product, or responding to return requests. See Customer Support Ticket System for more information.

Recommended

__  An Affiliates page. This is a page on your site where you provide additional information, images, resources, and more to potential affiliates to help them promote your product. For more information on creating a great Affiliates page, see Attract More Affiliates.

__  A Marketplace Listing. While technically optional, we highly recommend that when creating your ClickBank product, you include a Marketplace title and description so your product can be listed in the Marketplace for affiliates to find and promote. This is the easiest way to start generating sales for your product. See Get Started as a Vendor for more information.

__  A Vendor HopAd. Technically, you create this after your product has been approved. However, we highly recommend that every vendor create at least one as soon as their product goes live. These can be a great way to increase your sales and get more exposure for your product. See Creating Vendor HopAds for more information.

So, register at Clickbank by clicking HERE and use them to help you … Turn Your Knowledge Into Profits!

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Are you continuously adding fresh new content to your website, but its just not getting noticed like you want it to?

Or maybe your pages are getting indexed but it is taking a long time and some of your site pages are getting skipped over completely?

This is where “pinging” your website will help.

What exactly is “pinging”?

Pinging is like ringing on someones doorbell and letting them know that you have some fresh new content and you want them to come check it out.

When a website is “pinged”, it is ringing the doorbell of several search engines as well as directories to let them know you have new content. After you ring their doorbell, it is now up to them to see if they want to open the door and check it out, this is done by “crawling” your website.

When should you “ping” your site?

Your site should only be pinged when you have fresh new content. Pinging your site several times will not benefit you, and may even backfire because search engines may look at you as a spammer and block your IP.

With that in mind, as long as you are providing new content, your site can be pinged multiple times a day, but only on new content.

Does WordPress automatically ping my site with any new changes?

YES! But the problem with the auto “pinging” is that if you make multiple changes to one post for example and update it throughout the day, the search engines will frown upon it, because it will keep pining with each change.

Therefore, it is recommended to install a plugin to monitor your pinging.

Recommended Ping Plugin – CBNet Ping Optimizer

Prevent your blog from getting tagged as ping spammer by installing this plugin.

After you install cbnet Ping Optimizer:

  • When you create a new post, your blog will ping and notify all the ping services that it has been updated. This encourages search engines and different blog directories/services to index your updated blog properly.
  • When you edit an existing post, it won’t send any unnecessary ping to ping services and saves your blog from getting banned by such services.
  • When you post a future post by editing the time stamp, it will ping only when your post appears in future. It won’t unnecessarily ping many times when you schedule posts as WordPress does by default.